Marketing Strategy

7 Free to Low-Cost Marketing Ideas

Marketing doesn’t have to be expensive. Sure, there are large companies spending millions of dollars on advertising.  But most small-to-medium sized businesses don’t have unlimited funds. If you are one of these companies, you need to be smart and creative

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Female entrepreneur showing graph on ways to increase revenue

8 Easy-To-Implement Ways To Increase Your Revenue

For your company to succeed, eventually you will need to start increasing your revenue.  Without additional revenue you will not be able to expand your operations by hiring staff, purchasing equipment, manufacture products, deliver services. If you have low revenue,

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Business owner showing importance of cash flow

Importance of Cash Flow To Your Business

We’re all in business to make money.  Some of you even have the gumption to step out on that ledge and start your own company.  Over 300 Million people will start their own business this year alone Sadly, the reality

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Business owners showing growth of businesses

5 Must Haves To Grow Your Business

According to there are 305 Million total startups annually.  Of these startups, only 10% will survive. What can you do to ensure you’re the fortunate 10%?  You can start by implementing these 5 Must Haves To Grow Your Business.

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discussing a new startup project

Managing Your Finances as a Startup

Everybody manages their finances differently.  There really is not one-size fits all model.  When you’re in startup mode, there are so many things running through your mind. You need equipment, marketing, a website, employees, etc. With so much going on,

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The Basics of Market Research

Why is market research so important to the success of your business? Market research will provide you detail on your competition, understand your customer’s pain points, their likes and dislikes, and their buying behavior. Successful businesses use this data to

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Financial Risks When Starting A Business

Financial Risks When Starting a Business

As a business owner, the first thing you should be concerned with during every stage of your business journey is knowing and understanding your financial risk. The excitement of starting a business can make it easy to turn a blind

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5 Simple Ways to Scale Your Business

  Running a thriving, startup business is great. Having a business that scales? Even better. Scaling your business is different from growing your business. GROWTH – When you grow your business, your revenue increases at a steady rate with resources

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How to Create a Mobile Strategy for Your Business

Before we get into the how, let’s discuss why creating a mobile strategy for your business is important. I’m willing to bet you checked your email today on a mobile device. You went on Facebook or Instagram on your phone.

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Construction Loans For My Equipment

  “I need capital for equipment.” That’s the mantra of every contractor I’ve come across over the last month looking for construction loans. It seems new housing and re-hab construction is picking up. These companies need funding to help our

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