Category Archives: Small Business Social Media

video marketing

Why you need to invest in video

I’m the queen of multitasking. As I write this, I have 12 tabs open and Pandora playing in the background. In this fast-paced world where we’re always thinking about 1200 different things, video marketing is dominating the content creation space.

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Are you leaving Facebook because of the recent issues with congress?

Facebook and Your Business

If you’ve turned on the news at all this week you’ll see one of my favorite people, Mark Zuckerberg, Creator of Facebook, testifying in front of Congress. If you missed the reason he’s testifying,  I’ll summarize it for you: Facebook

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Video call

Using Video to Increase Reach

By now, your business is probably on social media. Facebook is probably one of the first social media accounts you obtained for your business. I’m betting your newsfeed on Facebook is full of live videos and there’s a reason for

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How to Create a Mobile Strategy for Your Business

I’m willing to bet you checked your email today on a mobile device. You went on Facebook and Instagram on your phone. You did a quick Google search for something on a phone. According to BGR, in 2016, mobile internet

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Marketing You Can Implement Today To Drive Holiday Sales

Do you think Black Friday through Cyber Monday was the biggest shopping weekend for your business? Wrong. And I know we totally think that Small Business Saturday is the day our business is supposed to  crush all sales goals, but

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6 Ways to Leverage Halloween To Drive Sales

Halloween, in my opinion, kicks off the holiday season. You have Halloween and then three weeks later it’s Thanksgiving coupled with Black Friday, followed Small Business Saturday. Then we all know Christmas comes up quickly after that. When you think

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LinkedIN

Are you using LinkedIn for Lead Generation?

Much like Facebook, LinkedIn has added a Lead Generation Form as an option for their advertising. LinkedIn is the social network for professionals. You won’t find pictures of someone’s dinner or their latest rant, instead you’ll get professional opinions, advice

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Social Media highlighted with red marker in a handwritten chart

The number one reason your business needs to be on social media

Just a decade ago, if someone told you that social media would replace most traditional marketing tactics, you probably would have shrugged it off and called it a fad for millennials. Now, platforms like Pinterest are generating a third of

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How to Manage Social Marketing for Small Business

Corporations big and small have clearly identified the value of social media and taken full advantage of its practical uses. Any company that hasn’t been under a rock for the last 10 years utilizes at least one social media channel

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Cyber Monday For Small Business Owners

Attention all small business owners without a web presence – WHAT ARE YOU WAITING FOR! In today’s business environment there is no reason why you should not have a web site to attract additional business. Having a presence on the

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